UA Names Matthew McLendon to Lead Enrollment Initiatives

  • October 23rd, 2019
Dr. Matthew McLendon
Matthew McLendon

TUSCALOOSA, Ala. — The University of Alabama has selected Dr. Matthew McLendon as associate vice president and executive director of enrollment management.

Effective Nov. 18, McLendon will lead the University’s enrollment efforts, providing strategic leadership for enrollment planning, implementation and assessment. As the chief enrollment officer for UA, he will also have fiscal responsibility for all facets of enrollment management.

McLendon has worked at the Georgia Institute of Technology since 2009, most recently as director of strategy and enrollment planning. He has also served as acting associate director for outreach and client services in financial aid, and director of communications for enrollment services. Prior to his time at Georgia Tech, he worked for the National Research Center for College and University Admissions.

“We worked with a national search firm to find the brightest talent in this field, and Matt emerged through this process,” said Dr. Kevin Whitaker, UA executive vice president and provost. “Our enrollment success has been a national model over the years, and we know Matt will bolster our efforts even more as one of the nation’s fastest growing flagship universities.”

McLendon earned a bachelor’s degree in interdisciplinary studies from High Point University, a master’s in business administration from Western Carolina University and a doctorate degree in educational leadership from Mercer University.

“I am excited to join a university that is nationally recognized and whose brand carries with it a pride that is unique among colleges and universities,” said McLendon. “I know The University of Alabama is poised for continued enrollment success, and I look forward to working with all of the campus to build a sustainable, inclusive and well-rounded campus community.”

For the third consecutive year, UA enrolled more than 38,000 students in 2019, while also increasing each class’s academic quality. This year’s entering class had a record average high school grade-point-average of 3.77, with 38.6% of the class having a 4.0 or higher, also a record high. UA enrolled 256 National Merit Scholars this fall, a school record, bringing the total number of National Merit Scholars on UA’s campus to 727 for the current academic year.


Deidre Stalnaker, UA director of communications, 205-348-8718,

The University of Alabama, part of The University of Alabama System, is the state’s flagship university. UA shapes a better world through its teaching, research and service. With a global reputation for excellence, UA provides an inclusive, forward-thinking environment and nearly 200 degree programs on a beautiful, student-centered campus. A leader in cutting-edge research, UA advances discovery, creative inquiry and knowledge through more than 30 research centers. As the state’s largest higher education institution, UA drives economic growth in Alabama and beyond.